The term “sleeping area” appeared in big cities and megacities. These are residential city blocks, where people go to work every morning in the business center, and in the evening come back to relax and spend the night. Most often, it is a quiet place with little business activity. Therefore, creating your business in a residential area, you need to carefully consider important issues:
What is best to sell to the locals?
Categories of essential goods for buyers?
What services do they most often need?
Pay attention to the important features and benefits of stores located in these territorial conditions. Continue reading
In order for the project you are engaged in to bring maximum return (whether it is money or the number of customers), you need to use all channels of contact with customers. Since modern business is conducted in the network, it is quite simple to do it – the main thing is to use online services and tools correctly.
One of these services is YouTube – a platform with billions of users who watch videos every second, upload their own videos, leave comments and broadcast. We offer to consider the most effective options how to make money on YouTube. Continue reading
Do you know how to sell a twenty-dollar bill, not at face value, but for two hundred? Not everyone knows, but Professor Max Baserman knows the secret. He has already got his hands on the annual auction at Harvard Business School, which he himself organizes. This is a kind of practical guide for the study of the psychology of the modern market.
The terms of the auction are as follows… a twenty-Dollar bill is put up for auction. Participants can offer any amount for it, but there is one significant nuance. It is that Bazerman requires the second person after the winner of the auction, who bought $ 20, to give the amount of his offer. What for? That’s the point. Continue reading